What lobbyists can learn from political campaign communications

learnING from the hard and fast world of political campaigning

Day 5 | 5 APRIL

10.00-11.30

What can we as public affairs practitioners learn from the hard and fast world of political campaigning? The key elements are simplicity and clarity of message.

Brett will be joined by Katrien Van den broeck (Former member of cabinet and head of social for Guy Verhofstadt and current online communications lead and spokeperson a.i. for Belgian Minister Alexander de Croo) will bring her unique perspective on how to build a successful campaign.

For those who won’t be able to join this session, we’ve got you covered. We will be live-streaming all sessions on this website.